Privacy Policy

Last updated: August 30, 2026

The Operating Standard operates this store and website, including all related information, content, features, tools, digital products and services, in order to provide customers with access to our business resources and digital products (the “Services”).

The Operating Standard is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, process and disclose your personal information when you visit or use our website, create an account, make a purchase, access a digital product, communicate with us or otherwise interact with the Services.

If there is a conflict between our Terms of Service and this Privacy Policy in relation to the collection, processing or disclosure of personal information, this Privacy Policy will apply.

By using or accessing the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information”, we mean information that identifies you or can reasonably be linked to you.

Personal information does not include information that has been anonymised or de-identified so that it can no longer reasonably identify you.

Depending on how you interact with the Services, where you are located and what features you use, we may collect or process the following categories of personal information:

• Contact information, including your name, email address, phone number, billing address and other contact details you provide.
• Payment and transaction information, including payment method information, payment confirmation, transaction details, order history, refunds and other payment-related information. Payment information may be processed directly by Shopify or third-party payment providers and may not be stored directly by us.
• Account information, including account credentials, preferences, settings and information associated with your customer account.
• Purchase and product information, including products you view, add to your cart or purchase, order history, digital download or access information, refunds and cancelled transactions.
• Communications, including information you provide when contacting us for customer support, product assistance, billing enquiries, refund requests or other purposes.
• Device and technical information, including information about your device, browser, operating system, network connection, IP address and other online identifiers.
• Usage information, including information about how you interact with our website, products, pages, features and Services.
• Marketing preferences, including whether you have consented to receive promotional communications and information about your interaction with those communications.

2. How We Collect Personal Information

We may collect personal information from the following sources:

• Directly from you, including when you create an account, make a purchase, contact us, subscribe to marketing communications, complete a form or otherwise provide information to us.
• Automatically through the Services, including through cookies, pixels, analytics tools and similar technologies when you access or interact with our website.
• From Shopify and our service providers, including payment providers, digital delivery services, email providers, analytics providers and other technology providers that help us operate the Services.
• From business partners or other third parties, where permitted by applicable law.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Improving the Services

We use personal information to:

• operate our website and online store;
• process payments and orders;
• provide access to purchased digital products;
• deliver download links, account access or other electronic fulfilment;
• manage customer accounts;
• maintain records of purchases and transactions;
• provide customer support;
• respond to access or download problems;
• process refund requests where applicable;
• remember customer preferences;
• improve the functionality, content and performance of our Services;
• understand how customers use our website and products; and
• develop and improve our products and customer experience.

Marketing and Advertising

Where permitted by law and, where required, with your consent, we may use personal information to send marketing, advertising and promotional communications.

These communications may include information about new products, product updates, bundles, promotions, business resources or other content from The Operating Standard.

We may also use advertising and analytics technologies to understand the effectiveness of our marketing and to show relevant advertising through third-party platforms.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the communication.

Security and Fraud Prevention

We may use personal information to:

• authenticate accounts;
• maintain the security of our website and Services;
• prevent, detect and investigate fraud;
• identify suspicious or unauthorised transactions;
• protect our systems, customers and business; and
• investigate misuse, unlawful activity or potential breaches of our terms and policies.

If you create an account, you are responsible for keeping your account credentials secure and should not share your password or access details with others.

Communicating With You

We use personal information to:

• respond to customer enquiries;
• provide order information;
• assist with digital product access;
• resolve technical problems;
• respond to billing or refund enquiries; and
• maintain our customer relationship with you.

Legal and Regulatory Purposes

We may use personal information where reasonably necessary to:

• comply with applicable laws and regulatory requirements;
• respond to valid legal processes or government requests;
• maintain financial, taxation and transaction records;
• investigate disputes or potential legal claims;
• enforce our Terms of Service, licence conditions or other policies; and
• protect our legal rights and the rights of customers or others.

4. How We Disclose Personal Information

We may disclose personal information to third parties where reasonably necessary for legitimate business purposes, including:

• Shopify, which hosts and supports our ecommerce platform;
• payment processors and financial service providers;
• digital product delivery and file-hosting providers;
• email and communications providers;
• IT, security and technical service providers;
• analytics providers;
• cloud storage providers;
• customer support providers;
• marketing and advertising service providers;
• professional advisers, including accountants, lawyers and other advisers where necessary;
• government agencies, regulators, courts or law enforcement where required by law; and
• parties involved in a legitimate business transaction such as a sale, restructure, merger or transfer of the business.

We may also disclose information where:

• you have expressly requested or authorised us to do so;
• disclosure is necessary to provide a service you requested;
• disclosure is required by applicable law; or
• we reasonably believe disclosure is necessary to protect our rights, customers, systems or Services.

Third parties that process personal information may have their own privacy policies and data-handling practices.

5. Relationship With Shopify

Our Services are hosted by Shopify.

Shopify collects and processes personal information in connection with your access to and use of our store in order to provide and improve Shopify's services.

Information submitted through our store may be transmitted to Shopify and other service providers, including providers located outside the country in which you reside.

Shopify may also process information relating to your interaction with our store together with information obtained through other merchants or Shopify services where permitted by applicable law.

In certain circumstances, Shopify may independently determine how personal information is processed and may be responsible for responding to privacy requests relating to that processing.

You can learn more about Shopify's privacy practices through Shopify's Consumer Privacy Policy and privacy portal.

6. Cookies and Similar Technologies

We and our service providers may use cookies, pixels and similar technologies to:

• operate the website;
• remember customer preferences;
• maintain account and checkout functionality;
• analyse website traffic and usage;
• improve performance and customer experience;
• measure marketing effectiveness;
• prevent fraud; and
• support advertising where permitted.

Your browser may allow you to block, delete or control cookies.

Disabling certain cookies may affect the functionality of the website or Services.

Where required by applicable law, consent mechanisms may be provided for certain categories of cookies or tracking technologies.

7. Third-Party Websites and Services

Our website may contain links to websites, applications or online services operated by third parties.

If you follow a link to a third-party service, you should review that service's privacy policy and terms.

We are not responsible for the privacy, security, availability, accuracy or practices of websites and services that we do not control.

The inclusion of a third-party link does not necessarily indicate endorsement by The Operating Standard.

8. Children's Privacy

The Services are intended for adults and businesses and are not designed for use by children.

We do not knowingly collect personal information from children below the age at which they may lawfully provide such information in their jurisdiction.

If you are a parent or guardian and believe that a child has provided personal information to us, please contact us so that we can review the matter and take appropriate action.

9. Security

We take reasonable steps to protect personal information against misuse, interference, loss, unauthorised access, modification and disclosure.

We also rely on Shopify and other reputable service providers to implement security measures appropriate to the services they provide.

However, no electronic transmission, storage system or online service can be guaranteed to be completely secure.

You should avoid sending highly sensitive or confidential information through unsecured communication channels.

10. Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and to meet our legal, accounting, taxation, operational and contractual obligations.

Retention periods may depend on factors including:

• whether you maintain a customer account;
• whether we need information to provide access to purchased products;
• transaction and financial recordkeeping requirements;
• legal or regulatory requirements;
• dispute resolution requirements; and
• the need to enforce our agreements or protect our legal rights.

When personal information is no longer reasonably required, we may delete, anonymise or securely dispose of it where appropriate.

11. Your Rights and Choices

Depending on where you live and the laws that apply to you, you may have certain rights in relation to your personal information.

These may include:

• Access: the right to request access to personal information we hold about you.
• Correction: the right to request correction of inaccurate or incomplete information.
• Deletion: the right to request deletion of personal information in certain circumstances.
• Portability: the right, in certain jurisdictions, to receive certain personal information in a portable format.
• Objection or restriction: the right, in certain jurisdictions, to object to or restrict particular types of processing.
• Withdrawal of consent: where processing is based on consent, the right to withdraw that consent.
• Marketing preferences: the right to opt out of promotional communications at any time.

These rights are not absolute and may be subject to legal exceptions.

We may need to verify your identity before responding to a privacy request.

We will not discriminate against you for exercising rights available to you under applicable law.

Where applicable, you may also be able to exercise certain privacy rights directly through Shopify.

12. Marketing Communications

If you have opted in to receive marketing communications, we may send you information about:

• new digital products;
• bundles or product collections;
• product updates;
• promotional offers;
• educational business content; and
• other relevant information from The Operating Standard.

You may unsubscribe from marketing emails at any time using the unsubscribe link contained in the email.

Unsubscribing from marketing communications will not prevent us from sending transactional or service-related communications, such as order confirmations, digital delivery messages, account notifications or customer support responses.

13. International Data Transfers

Shopify and some of our service providers operate internationally.

As a result, personal information may be transferred to, stored in or processed in countries other than the country in which you reside.

Where applicable privacy laws require safeguards for international transfers, Shopify and relevant service providers may rely on recognised contractual or legal mechanisms to protect transferred personal information.

14. Complaints

If you have a concern or complaint about how we handle your personal information, please contact us using the details provided below.

We will review privacy complaints and respond within a reasonable period.

Depending on where you live, you may also have the right to lodge a complaint with an applicable privacy or data protection authority.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• changes to our business or Services;
• changes to our privacy practices;
• changes to the technology or service providers we use; or
• legal or regulatory requirements.

When we update this Privacy Policy, we will publish the revised version on our website and update the “Last updated” date.

Where required by law, we may provide additional notice of material changes.

16. Contact Us

If you have questions about this Privacy Policy, our privacy practices or personal information we hold about you, or if you would like to exercise a privacy right available to you, please contact:

The Operating Standard
Email: admin@theoperatingstandard.co
Website: theoperatingstandard.co
Country: Australia

Where a postal address is required for a legal, regulatory or formal privacy request, appropriate contact details will be provided as required.